This episode of “Wine 101” is sponsored by Black Box Wines. Just like the négociants of Europe, Black Box Wines source from the best Chardonnay grapes one can find. Boxed wine seems to be everywhere these days, so if you’re looking for a standout, you can’t go wrong with Black Box Chardonnay. It’s smooth, balanced, and will convert even the most stubborn boxed wine naysayer. Just try it.
If you’re in the wine world in any capacity, you’re going to hear the word “négociant.”
This term — a job title, really —is a unique word in the wine industry. For a long time, it was extremely important. Today, it’s not quite as relevant but still holds gravity.
A négociant is basically a wine merchant. The term originated in France, and it’s mostly tied to Bordeaux since there was so much wine being made there. Négociants would buy up the wine supply — grapes, must, or wine — and bottle it to be sold under their own labels.
Today, a négociant isn’t really a part of the American wine market. It’s a very European term. The good news? You can enjoy great European wine from famous places at a fraction of the cost thanks to négociants. It’s a way for Americans to explore new wines, affordably.
Tune in to learn about some of Keith’s favorite négociant brands and what to look out for.
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