When team SAVEUR traveled cross-country to host their Proper Pop-Up in Downtown Los Angeles this month, they knew this issue launch event had to be a celebration with a lot of heart. Dozens of hearts, actually. So they tapped in legendary chef Suzanne Goin to arrange an artful artichoke grazing station at the center of Caldo Verde, the sleek restaurant on the ground floor of the Proper Hotel.
The night of the event, guests piled their plates high with artichoke-topped bruschetta; warm and gooey artichoke dip; and Turkish braised artichokes. Abundance was the theme of the night, with conversation about SAVEUR’s print relaunch echoing around the room between bites. “I’m a longtime fan of the magazine, and it’s amazing to celebrate a new chapter,” shared Ken Concepcion, co-owner of local cookbook shop Now Serving, who was stationed at the front of the party as a welcome committee with issues of SAVEUR’s sold-out Spring/Summer issue and fun swag like bright orange tote bags.
Guests tucked into the hot artichoke dip and California crudités.
The outpouring of love for SAVEUR was palpable as media, chefs, food and travel industry folks, friends, and family gathered in the sunny, plant-filled restaurant to snack, mingle, and celebrate the brand’s recently relaunched print magazine. Local cookbook shop Now Serving was in attendance, offering copies of SAVEUR’s sold-out Spring/Summer issue, personalized by Editor-in-Chief and CEO Kat Craddock after her mid-party toast, with cheers to “Our inaugural year as an independent publication—and to many
