Dear Client: Diageo is reportedly looking to sell off Ciroc vodka, according to people familiar with the matter, reports Bloomberg. Diageo added Ciroc to the portfolio in 2007, also striking a marketing agreement with Sean “Diddy” Combs for the brand. You’ll recall, last year Diageo cut ties with Diddy after Diddy sued Diageo alleging racial … Continue reading “Report: Diageo Considers Sale of Ciroc”
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This Article was originally published on Wine and Spirits Daily
