Champagne Laurent Perrier is located 30 minutes outside of Reims in the Grand Cru village of Tours-sur-Marne. The house creates champagnes that are fresh, elegant and full of finesse with a focus on reductive winemaking (the absence of oxygen). The purity of the fruit is captured with every sip.
HistoryChampagne Laurent Perrier was founded in 1812 by André Michel Pierlot and the widow Mathilde Perrier took over and added her name to the house. The house was sold to Marie-Louise Lanson de Nonancourt in 1925, and she ran the house while her sons were fighting in WWII. After the war, her son Bernard began learning the winemaking process and the business and became the CEO in 1948. Bernard started learning about champagne at Lanson to understand and learn the skills necessary to succeed. The Laurent-Perrier style of elegance, freshness and finesse was established under Bernard. The house has been a leader in the champagne industry creating one of the first rosé champagnes and the Ultra Brut (Brut Nature) style before the styles were en vogue. The house ensures the quality of the grapes by working with the same families of growers year after year. This ensures Laurent Perrier gets the grapes that have the characteristics that they need to ensure the house style is maintained in each cuvée. The relationship with the growers is extremely important for Laurent Perrier as they own 10% of the grapes that are needed to produce
This Article was originally published on Travel and Champagne
