Viñedos Familia Chadwick has announced Georgina Crawley to the position of UK director in order to grow the business across merchants and retailers. The news from the Chilean producer, which was announced by Eduardo Chadwick of Chadwick Family Estates (Chile) and Patrick McGrath MW of Hatch Mansfield, will see Crawley become part of James Manson’s regional sales team. Crawley comes with 25 years of experience in the trade, including as sales director at Justerini & Brooks before joining GoedhuisWaddesdon in 2014 where she focused on the company’s strategic growth, innovation and buying, as business development director. Her portfolio will include the flagship wines from Viñedos Familia Chadwick: Seña, Don Maximiano, Kai, Le Cumbre, Las Pizarras and Viñedo Chadwick. Patrick McGrath, CEO, Hatch Mansfield, said he was “delighted” that Crawley was taking up the “crucial new position”. Immensely talented He said: “I enjoyed collaborating for over nine years with Georgie in her previous role, developing and growing the Hatch brands within the private client market. “Georgie is immensely talented, holds a deep commercial understanding of the wine industry and has a real passion for Fine Wines. She has always advocated the achievements of Eduardo and his wines, becoming a good friend of him, and his daughter Pepa, who is also part of the Hatch Fine Wine sales team. Georgie is therefore the perfect choice to champion these very special wines. I am very excited she is now part of our team.” Crawley, who takes up the role on 15 April,
This Article was originally published on The Drink Business - Fine Wine